A hero shot of the Herbst Produkt office, featuring bright natural light, several desks, and clean, colorful products sprinkled throughout.
WHO WE ARE

We are designers and dreamers, united in our passion to innovate.

A drone shot of the Herbst team surfing in Santa Cruz

Committed
collaborators

Consider us an extension of your team as we openly communicate with you about possibilities and constraints while guiding your project towards success.

The Herbst team iterating on a water bottle design

Persistent
problem solvers

Design is about both form and function, which is why we only create concepts that are ready for the real world - meeting tangible needs with a realistic production strategy - while still pushing the frontiers of innovation.

Iterations and 3D prints of Slice tools laid out on a wooden table

Storytellers
and strategists

Every product needs a compelling, easily understandable story to capture attention. We help you break through the noise with a magnetic brand, name, and imagery.

The Herbst team brainstorm and iterating together
A surfer walks along Santa Cruz's Steamer Lane
SANTA CRUZ, CA

On the innovative edge of Silicon Valley, the vast Pacific and giant redwoods inspire us to think big and push beyond traditional boundaries.

Scot Herbst sailing on the Pacific
Santa Cruz mountains and trees
Herbst Produkt team walking to the beach to surf together
A mother and baby whale swimming
A lifestyle shot of the Herbst team working together in the office
OUR STUDIO

Our vibrant seaside design lab is built to synthesize bold ideas and grow noteworthy brands.

Shelves in the Herbst office displaying clean, colorful product designs and several design awards
The Herbst maker space, featuring a 3D printer, ample whiteboard space, and a crafting table.
Scot and the team working together on a new design idea
Awards & recognition

We create inspiring work, recognized by the best.